Business Model Basics (light)
A simplified business model canvas: customer, value, how it reaches them
Session 10 · November 10, 2026
Learning objectives
- Sketch a simplified business model canvas
- Focus on customer, value, and reach — not monetization or pricing
Tangible output
A simplified business model canvas
Completion criteria
- Canvas completed covering customer, value, and reach
Material
In this session:
- Customer and value
- How it reaches them
Checking for material…