Telling Your Story
Write a simple, honest message people will actually remember
Session 18 · January 5, 2027
Learning objectives
- Write a short marketing message for your idea
- Check it's honest, not exaggerated
Tangible output
A short written marketing message
Completion criteria
- Message written in plain language
- Checked against the idea for honesty
Material
In this session:
- What makes a message stick
- Writing your message
- Checking for honesty
Checking for material…